Jägermeister Toasts With PANTONE To Distill Its Color Identity Into Bottles

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Image via Jägermeister

Jägermeister is clinking glasses with the PANTONE Color Institute to give its brand identity a fresh coat of paint. This merrymaking has brought two new signature hues: ‘Herbal Green’ and ‘Culture Orange’, which are now splashed across limited-edition design packs featuring a stripped-down, monochrome version of the classic Jägermeister bottle. Talk about a colorful concoction!

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