Newsbreaker Posted October 7 Share Posted October 7 Image via Park Wannasiri / VML Thailand IKEA is stepping in to offer a lifeline to those hit hardest by the worst flooding Northern Thailand has seen in 30 years. In a campaign with heart, the furniture giant has launched the Flooded Room initiative, reimagining its pristine showroom spaces as dingy, flooded homes devastated by the disaster. At the end of it, the company hopes to raise awareness and encourage donations of IKEA furniture to help rebuild the homes and lives of flood victims.Read full article Quote Link to comment Share on other sites More sharing options...
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