'Tekken' x Gentle Monster team up for knockout eyewear, with Devil Kazuya at the helm

[Enter Stage Rite]

 

When fashion and gaming collide, the results can be as bold as a roundhouse kick. Gentle Monster, a luxury cult-favorite eyewear brand from South Korea, has teamed up with Tekken 8 to release the Inferno capsule collection, bringing the fiery character of Devil Kazuya to life in a whole new way.

 

 

Priced at $500, the Inferno CS1 model takes its cues from Devil Kazuya, the demonic alter-ego of Tekken’s iconic bad boy and the ambassador of this sizzling campaign. The goggle-style frames are accented with silver and vibrant red mirrored lenses, echoing the fierce energy of Kazuya Mishima. 

 

 

 

 

 

 

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A post shared by GENTLE MONSTER (@gentlemonster)

 

 

 

 

 

 

 

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View this post on Instagram

 

 

 

 

 

 

 

 

 

 

 

A post shared by GENTLE MONSTER (@gentlemonster)

 

 

A nod to the character’s fighting prowess, the eyewear comes packaged in a case modeled after Kazuya’s red gloves, complete with a gym sack.

 

 

 

This collaboration extends to pop-up installations in Gentle Monster’s international stores, where visitors can step into a Tekken-inspired world. A massive battle structure, blending Zen-style aesthetics with Kazuya’s fierce energy, sets the stage. There’s also an AR photo booth designed like a game console, giving fans the chance to transform into avatars from Tekken 8.

 

 

 

 

 

 

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For gamers, the collaboration goes one step further with an in-game Gentle Monster x Tekken 8 skin, where they can equip Kazuya with his stylish new shades, now available in the Tekken shop.

 

 

 

 

 

 

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Images: Gentle Monster