Kim Kardashian recruits Ben Marshall as her 'Pill assistant' in a humorous ad promoting her special-edition Beats speaker

[Curatorious]

Image: Beats by Dre

 

Kim Kardashian has once again partnered with Apple’s Beats to unveil a special-edition Beats Pill that combines sleek design with premium sound. Available in two refined colorways—Light Gray and Dark Gray—these neutral tones reflect Kim’s minimalist aesthetic, blending effortlessly into modern interiors as both a high-quality speaker and a stylish décor piece.

 

This release builds on the Beats Pill’s revival in June 2024, marking its return after the Beats Pill+ was discontinued in 2022. The updated model offers significant improvements in sound quality and portability, addressing some of the shortcomings of its predecessor. With this special edition, the focus is on merging elegant design with enhanced functionality.

 

 

Beats released a lighthearted ad campaign titled Kim’s Pill Assistant, featuring comedian and writer Ben Marshall to promote the launch. In the commercial, Marshall plays Kim’s assistant, humorously tasked with curating the perfect playlist for her every move. “I’m like a handsome mobile DJ providing the perfect track for every room Kim enters,” Marshall quips as he follows Kim throughout her home—holding the speaker during everything from morning workouts to poolside relaxation.

 

The playful ad not only showcases the speaker’s versatility but also reflects Kim’s own appreciation for the product.“Music is a big part of my everyday life, from morning gym sessions to creative brainstorms, and the Beats Pill makes it that much more beautiful,” Kardashian shared about the partnership.

 

 

This latest release marks the third collaboration between Kardashian and Beats, following successful partnerships for the Beats Fit Pro and Beats Studio Pro. Each project reflects Kim’s distinct vision, marrying design and functionality to appeal to both fashion-forward consumers and tech enthusiasts.

 

The Beats x Kim Beats Pill launches on Friday, October 18, at 7:00 AM PT for $149.99. It will be available through Apple’s online store in several countries, including the U.S., Canada, UK, Germany, Australia, and China, with select Apple retail stores also carrying it. The speaker will also be sold through Amazon, John Lewis, JB Hi-Fi, and other regional retailers.

 

• https://9to5mac.com/2024/10/15/beats-pill-kim-kardashian/
• https://www.brandinginasia.com/meet-kim-kardashians-beats-pill-assistant-ben-marshall-in-funny-new-ad/
• https://800poundgorillamedia.com/blogs/the-laugh-button/ben-marshall-kim-kardashian-beats-pill-commercial