Fender celebrates Hello Kitty's 50th anniversary with exclusive guitar, accessories, and more

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Image: Fender

 

In a delightful fusion of musical craftsmanship and kawaii culture, Fender and Sanrio have united to celebrate Hello Kitty's 50th anniversary. This special collection reimagines Fender's legendary instruments as playful yet professional pieces, maintaining the brand's commitment to quality while embracing Hello Kitty's timeless charm.

 

Image: Fender

 

The centerpiece of this collaboration is the Fender x Hello Kitty Stratocaster, offered in glossy pink or white finishes. This reimagined guitar honors its successful predecessor from 20 years ago, featuring Hello Kitty's signature graphics elegantly incorporated into the pickguard, headstock, and body. The Fender-designed humbucking bridge pickup delivers powerful lead tones and smooth rhythms, while the ergonomic "C"-shaped neck and contoured body ensure playing comfort for musicians at every skill level.

 

Image: Fender

The collection extends well beyond guitars, encompassing a comprehensive suite of musical equipment and accessories. Notable among these is the Hello Kitty Fuzz Pedal, showcasing a pink design with classic Fender witch hat knobs. Musicians can complete their setup with electric pink instrument cables and a specially designed deluxe padded gig bag adorned with Hello Kitty stitching.
For fans and non-guitarists alike, the collection offers lifestyle items that celebrate both brands. Hello Kitty-themed straps, pick tins, hoodies, tees, and trucker hats embody both brands' creative spirit and inclusivity.

Image: Fender

 

Japanese enthusiasts receive exclusive access to special Made-in-Japan items, available only at Fender's Japan Flagship Store in Tokyo. These limited pieces include a Made in Japan Hello Kitty Stratocaster, along with cleaning cloths, strap blocks, home accessories, custom apparel, and tote bags.

 

Image: Fender

 

According to the President of Fender APAC, this collaboration transcends a typical product launch. It's a platform for self-expression, offering quality instruments and gear that inspire creativity across all musical preferences and skill levels. With accessible price points and captivating designs, this collection appeals to die-hard Hello Kitty fans and serious musicians alike, promising to become a sought-after series for collectors and practical players.

 

Are you ready to bring a touch of Hello Kitty's iconic charm to your next jam session? You can check out the full collection here.

 

• https://www.guitarworld.com/gear/electric-guitars/fender-hello-kitty-50-anniversary-drop-2024
• https://guitar.com/news/gear-news/fender-hello-kitty-stratocaster/
• https://www.musicradar.com/guitars/its-about-more-than-just-a-guitar-this-is-about-giving-players-a-platform-to-express-their-individuality-fender-celebrates-50-years-of-hello-kitty-with-super-kawaii-squier-strat-fuzz-pedal-and-collectible-accessories