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  1. TAG Heuer and Kith have breathed new life into the iconic 1986 TAG Heuer Formula 1 Series 1. This partnership marks a significant milestone in TAG Heuer’s illustrious history, as it’s the first time the Swiss watchmaker has fused its insignia with a partner’s logo. The reimagined timepieces pay homage to the original design, sparking a sense of nostalgia among watch enthusiasts. The collection showcases a vibrant fusion of heritage and forward-thinking design. The watches are enhanced with modern materials such as sapphire crystal glass and a rubber strap, offering a fresh take on the '80s icon. In a bold move, the limited-edition models merge the dynamic style of the TAG Heuer Formula 1 Series 1 with Kith’s contemporary world. This unique blend celebrates the “Just Us” ethos that defines Kith. For the first time, TAG Heuer and Kith are offering a Collector’s Box Set, featuring eight watches and an additional two exclusive silhouettes. The electrifying green and blue models, exclusive to TAG, will be produced on a limited run of 825 pieces each. Do you think this unique collaboration successfully blends tradition with modernity? Share your views in the comments below. Read more: https://magazine.tagheuer.com/en/2024/05/01/five-things-you-need-to-know-about-the-new-tag-heuer-kith-collab/ https://www.watchgecko.com/blogs/magazine/tag-heuer-kith-formula-1 https://www.hodinkee.com/articles/the-tag-heuer-formula-1-kith Images: TAG Heuer and Kith
  2. The horology circle is ticking into hype hour with the latest unveiling of the Omega x Swatch collaboration. The much-anticipated ‘Mission to Moonphase’, also known as the ‘Black Snoopy MoonSwatch’, has reignited the frenzy surrounding MoonSwatch watches. This new timepiece has enthusiasts caught in a whirlwind of excitement. The ‘Mission to Moonphase’ is not just another watch. It’s a celebration of the iconic Bioceramic MoonSwatch Collection, two years after the stellar convergence of Omega and Swatch. This model stands out with its moon phase function, which was dubbed by Swatch as “the most poetic of all watch complications”. Snoopy, NASA’s safety ambassador since the 1960s, is featured lying on the moon on the moon phase disc, which rotates in the subdial set at 2 o’clock. The new ‘Mission to the Moonphase – New Moon’ black MoonSwatch will be available from April 8. It will retail for the same price as the initial white release at $310 each. Swatch and OMEGA enthusiasts should mark their calendars because the Snoopy MoonSwatch is back in black. Read more: https://www.swatch.com/en-us/bioceramic-moonswatch/mission-to-the-moonphase/new-moon.html https://www.hodinkee.com/articles/the-black-snoopy-moonswatch-arrives-in-time-for-the-new-moon https://www.gq.com/story/swatch-omega-black-moonswatch-snoopy
  3. Images: Omega Omega, the revered Swiss watchmaker, has just launched a captivating addition to its iconic Speedmaster collection: the Speedmaster Moonwatch with a lacquered white dial. This timepiece pays homage to Omega’s storied history in space exploration, drawing inspiration from astronaut spacesuits and the brand’s enduring connection with NASA. The watch boasts a 42 mm stainless-steel case housing the Co-Axial Master Chronometer Calibre 3861 movement—an updated version of the Calibre 321 trusted by astronauts during lunar missions. While the original 1957 Speedmaster featured a black dial with white hands and indexes, the new Moonwatch flips the script. Its glossy lacquered white dial is paired with black detailing and applied indexes, creating a striking contrast. The red script “Speedmaster” beneath Omega’s logo adds a pop of color, reminiscent of the lines denoting a commander’s rank on spacesuits. The watch comes with a vintage-inspired stainless-steel bracelet, but enthusiasts can opt for a black micro-perforated leather strap with red and white stitching or an anti-bacterial rubber strap featuring a moon-surface pattern on the underside. The Moonwatch has a rich legacy—it was officially used by NASA astronauts since 1965 and famously became the first watch worn on the moon. The black-and-white color scheme evokes the spacesuits donned by astronauts during their historic missions. For those eager to own this celestial timepiece, the new Moonwatch comes with a starting price of $8,100. Whether you’re a space enthusiast or simply appreciate exceptional craftsmanship, the Omega Speedmaster Moonwatch with its lacquered white dial awaits your exploration. What do you think of this modern twist on a classic? Does the white dial resonate with you, or do you prefer the traditional black? Share your views below! Read more: https://www.hodinkee.com/articles/intro-omega-white-dial-steel-speedmaster https://robbreport.com/style/watch-collector/omega-speedmaster-moonwatch-white-dial-1235534396/ https://news.dupontregistry.com/watches/omegas-latest-speedmaster-moonwatch-is-a-white-dial-wonder/
  4. Image: TAG Heuer TAG Heuer has teed off with a golf-inspired masterpiece: the TAG Heuer Connected Calibre E4 45mm x Malbon Golf Edition. This avant-garde smartwatch marries the rich watchmaking legacy of TAG Heuer with Malbon’s fresh, energetic ethos. Let’s dive into the details of this unconventional golfer’s best companion. Image: TAG Heuer Design and Features: The watch boasts a vivid lime green and yellow color scheme, symbolizing the 18 holes on a golf course. These hues pop against the sleek titanium construction with a diamond-like carbon (DLC) coating. The bezel features 18 markings, each representing a golf hole, and proudly bears the inscription “Golf Edition”. Two custom straps accompany this golf-ready timepiece: one in sporty green and the other in elegant black. Versatility meets style. Exclusive Watch Faces: Choose between an elegant dark green design or a playful face featuring ‘Bucket,’ Malbon’s iconic mascot. Personalize your TAG Heuer Connected experience. Tech Meets Terrain: Beyond its sporty looks, this watch is a marvel of technology. Equipped with a pulsometer and golf-specific apps, it’s ready for any challenge on the course. The robust construction ensures durability, even during intense swings and rough play. Custom packaging adorned with Malbon’s playful branding elevates this watch to collector’s item status. The Maverick Golfer’s Choice: The TAG Heuer Connected Calibre E4 x Malbon transcends the ordinary. It’s designed for those who dare to stand out both on and off the golf course. Vibrant colors meet performance-driven functionality, making it the ideal companion for the maverick golfer who values style. This collaboration celebrates breaking the mold, infusing golf with an avant-garde twist. It’s not just about reimagining the game; it’s about innovation and self-expression. Image: TAG Heuer The watch will be available from 26 February online and in a selection of TAG Heuer Boutiques. Curious to hear your swing: What do you think of this bold fusion of style and technology? Share your views!
  5. Image courtesy of Casio Casio is winding back the clock to celebrate a monumental milestone, marking 50 years since the debut of its beloved timepieces with the launch of the TRN-50, a modern homage to the pioneering Casiotron QW02. Read full article
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