KeyboardKitty Posted 7 hours ago Share Posted 7 hours ago Image: Adidas Ā Global music sensation Bad Bunny and soccer legend Lionel Messi have joined forces to launch theĀ Bad Bunny & Messi Collection, a new Adidas shoe line that merges sport and music. Scheduled for release on October 26, the collaboration reflects their shared passions and highlights the intersection of athletic achievement and artistic expression. Ā At the core of the collection are two reimagined Adidas classics: the Gazelle and the F50 cleat. Originally introduced in 1966, the Gazelle has evolved from indoor soccer footwear into a lifestyle stapleāand is one of Bad Bunnyās personal favorites. Ā Image: Adidas Ā Meanwhile, the F50, a key part of Messiās illustrious career, holds deep personal significance, symbolizing his journey on the pitch. Both shoes feature design elements that honor Messiās legacy, including gold accents inspired by his many trophies and an āXā stripe on the heelāa subtle reference to his iconic number 10 jersey. Ā Ā Image: Adidas Ā Drawing from Adidasā design heritage, the duo incorporated elements from a 1949 shoe made with natural brown leather, adding depth and historical richness to the collectionās aesthetic. Ā The collection also reflects the personal stories of both stars. Bad Bunny, whose real name is Benito Antonio MartĆnez Ocasio, spoke about the significance of working with Messi: āCollaborating with him is an honor that so many people dream of, and I never imagined I could achieve it. Today, I feel so grateful to represent our culture with the GOAT.ā Ā Messi shared withĀ Billboard EspaƱolĀ how music plays an important role in his life, accompanying him during workouts, travel, and moments of relaxation. He emphasized the connection between music and soccer, noting that Bad Bunnyās songs are always present in his playlists. Ā Image: Adidas Ā Fan involvement has also played a crucial role in the development of this collaboration, fueled by AdidasāĀ La Voz de los FansĀ campaign. Both Messi and Bad Bunny credited their supporters for shaping their careers. āThis collaboration wouldnāt have happened without the fans,ā said Bad Bunny. Ā A heartfelt letter, crafted from messages across Instagram, YouTube, and X (formerly Twitter), forms the emotional centerpiece of the campaign. In a short film, Messi and Bad Bunny read excerpts from the letter, which begins with a moving statement: āThis country wouldnāt be the same,ā says Messi. ā...if you were born anywhere else,ā continues Bad Bunny. Ā Ā TheĀ Bad Bunny & Messi Collection goes beyond footwear, celebrating the synergy between two cultural icons and pushing the boundaries of fashion, sport, and art. It reinforces Adidasā role in shaping culture and inspires fans to embrace creativity and passion. Ā Ready to lace up a piece of history? TheĀ Bad Bunny & Messi Collection drops on October 26 online and at select flagship stores. For more details, visitĀ adidas.com/badbunnyĀ andĀ adidas.com/lionel_messi. Ā https://news.adidas.com/football/icons-unite-icons--bad-bunny-and-lionel-messi-team-up---celebrate-their-new-adidas-collection/s/fa877aa8-781a-476d-9f18-a5c91d48d224 https://www.billboard.com/music/latin/bad-bunny-lionel-messi-adidas-collection-interview-1235806287/ Quote Link to comment Share on other sites More sharing options...
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