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Apple is reportedly looking to boost its AI with Gemini. Will 'Hey Siri' soon become 'Hey Google'?

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Apple is reportedly in active negotiations with Google to integrate Google’s Gemini AI engine into its upcoming iPhone software. This news has sparked interest across the tech community, as it signifies a potential collaboration between two of the biggest players in the industry.


The discussions revolve around licensing Gemini, Google’s set of generative AI models, to power some new features expected to be introduced in the iPhone software later this year. The terms and branding of the AI agreement are yet to be finalized. This move is seen as an attempt by Apple to bolster its AI capabilities, particularly for features that operate on-device and do not require an internet connection.


However, the talks between Apple and Google do not necessarily guarantee a deal. It’s worth noting that Apple has also been in discussions with OpenAI, a competitor of Google in the AI space. The outcome of these negotiations could have significant implications for the future of AI in mobile technology.


As the tech world awaits further developments, one can’t help but wonder about the potential impact of this collaboration. Could the integration of Google’s Gemini AI engine transform the way we use our iPhones? And what could this mean for the future of AI in mobile technology? We’d love to hear your thoughts on this. What do you think about Apple potentially powering its AI with Google’s Gemini? Share your views in the comments below.



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Top image: Rokas Tenys | Dreamstime.com

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