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'Chastity belt' for phones aims to clamp down on porn addiction


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The concept of a chastity belt has been around for centuries, but its latest incarnation is decidedly modern. The Coach, a health app focused on men’s issues, has unveiled a phone chastity belt designed to help users curb porn addiction.

 

Pornography consumption is a significant issue, especially among young adults. Studies show that 57% of young people regularly seek out X-rated material (monthly or more frequently), with 11% of American men identifying as addicted.

 

The new device is essentially a lock for your phone, requiring a trusted person to hold the key. Made from metal and leather, the belt is adjustable to fit different phone models and comes in portrait and landscape sizes.

 

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The company is also working on versions for laptops and desktops.

 

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If all goes well, The Coach intends to produce the belts and price them at around $100.

 

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Images: The Coach

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