Pfizer • Super Bowl • Oncology

[Trendingger]

Pfizer, the renowned pharmaceutical giant, has taken center stage during Super Bowl LVIII with a captivating ad campaign that transcends mere commercial promotion. Set against the backdrop of a grand library, the 60-second spot titled “Here’s to Science” celebrates Pfizer’s 175-year legacy of scientific breakthroughs and its unwavering commitment to the future of oncology research. The ad features animated singing portraits and sculptures of historical luminaries like Isaac Newton, Copernicus, and Pfizer’s own founders, Charles Pfizer and Charles F. Erhart. All this unfolds to the iconic tune of Queen’s “Don’t Stop Me Now.”

In this visually striking tribute, Pfizer weaves together pivotal moments in scientific history: the discovery of penicillin, the trailblazing achievements of Marie Maynard Daly (the first African American to earn a PhD), and the indelible contributions of Mary Somerville, Galileo, and Hippocrates. The ad’s powerful message resonates: “Here’s to science. Here’s to the next thing.” It beckons viewers to explore more at LetsOutdoCancer.com1.

But why is this captivating blend of art, history, and science trending? Is it the nostalgia for great minds or the promise of groundbreaking oncology advancements? What are your thoughts? Share them below!

 

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