Olivia Colman and Barry Keoghan shine in Burberry's star-studded outerwear campaign

[Serendipia]

Image: Burberry

 

Burberry’s latest outerwear campaign, It’s Always Burberry Weather, is a dazzling celebration of British talent and timeless fashion. This star-studded spectacle brings together the crème de la crème of Britain’s entertainment and sports world, with Oscar-winner Olivia Colman and BAFTA-winner Barry Keoghan leading the charge.

 

 

 

 

 

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Inspired by Britain’s notoriously unpredictable weather, the campaign showcases Burberry’s renowned outerwear collection through a series of whimsical vignettes. Colman, best known for her role as Queen Elizabeth II in The Crown, brings a regal elegance, while Irish actor Keoghan adds a touch of rugged allure. They’re joined by an impressive ensemble, including model Cara Delevingne, rapper Little Simz, soccer players Cole Palmer and Eberechi Eze, and Burberry’s new global brand ambassador, Chinese actress Zhang Jingyi.

 

 

 

 

 

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Yorkshire-born photographer Alasdair McLellan captures the essence of British style, while New York-based duo Rubberband directs a series of captivating short films. In The Quilt, Colman humorously portrays an insomniac counting sheep on a countryside road, while in The Puffer, Keoghan rehearses lines outside a café, donning a padded coat, offering a laid-back yet stylish take on Burberry’s rugged appeal. These playful scenarios not only highlight Burberry’s functional yet stylish outerwear but also add a relatable and charming edge to the high-fashion campaign.

 

Beyond its creative visuals, the campaign marks a significant moment for the brand under new CEO Joshua Schulman, who joined in July. His vision is reflected in global pop-ups, eye-catching window displays, and in-store activations that blend Burberry’s heritage with modern flair.

 

More than just a showcase of weather-appropriate fashion, this campaign boldly reimagines Burberry’s legacy for the modern adventurer. By weaving together star power, cinematic flair, and a touch of British humor, Burberry creates a narrative as unpredictable and charming as the weather that inspired it. The message is clear: whatever life throws your way, you can face it with style, grace, and perhaps a wry smile—especially if you’re wrapped in Burberry. After all, in the world of Burberry, every weather is an opportunity to shine.

 

 

 

• https://www.burberryplc.com/news/brand/2024/its-always-burberry-weather
• https://www.dailymail.co.uk/tvshowbiz/article-13944713/Olivia-Colman-queen-Elizabeth-Burberry.html
• https://www.the-independent.com/life-style/fashion/olivia-colman-burberry-cara-delevingne-barry-keoghan-little-simz-b2626377.html